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Price: $32.05
(as of Jan 07, 2025 03:23:13 UTC - Details)

Authored by 3 Product Managers at Facebook, Google, and Microsoft, Product Management’s Sacred Seven is a comprehensive resource that will teach you the must-know knowledge and applied skills necessary to become a world-class PM that can get hired anywhere.COUNTERFEIT PHYSICAL BOOK WARNING: There are several sellers selling counterfeit new and used copies of our book. The counterfeit copies are missing 83 pages of new content updates made in 2023 and have horrible print quality. To ensure you get a legitimate version of our book with the latest updates, please only buy NEW copies that say "Ships From & Sold By Amazon."In writing this book, we interviewed 67 product leads and hiring managers from 52 top companies around the world. They ranged from all the usual FAANG suspects to darling unicorns such as Coinbase, TikTok, and Grab. We asked everyone two simple questions:What knowledge separates interview candidates you hire from those you don't?What hard skills help PMs advance their careers the fastest?
Given that we talked to product leaders across the world who worked in various different countries and industries, we expected to see no clear pattern in our responses. We were shocked to find a common theme across all of our interviews. The knowledge and skills which separated exceptional PMs from the rest all boiled down to seven subjects: product design, economics, psychology, user experience, data science, law & policy, and marketing & growth.

The average PM excels at 2 or 3 of these disciplines. A truly world-class product manager, however, thrives in all 7. Authored by the #1 bestselling authors of Swipe to Unlock, this book blends case studies, theory, and mental models to help you master these seven subjects and fast forward your product career!

Inside Product Management’s Sacred Seven, you’ll find real-world examples from over four dozen companies, battle-tested interview tips, and free access to a library of bonus video content online.

Topics Covered: Product Development, Hypothesis Testing, Market Selection, Prototyping, Product Strategy, Business Models, Market Entry Strategies, Unit Economics, Customer Economics, Product Segmentation, Pricing Psychology, User Motivation, Creating Product Stickiness & Habit, Gamification, Cognition & Mental Models, UX Principles, Product Usability, Light & Dark Patterns, Data Analysis, Experimentation Frameworks, Product Metrics, Storytelling with Data, Antitrust Policy, Intellectual Property, Platform Liability, Privacy, Employment Law, Accessibility, Brand Building, Advertising, Growth Hacking and much more!

Featured Companies: Google, Facebook, Microsoft, Amazon, TikTok, Snapchat, Apple, Spotify, Uber, WeChat, Yelp, Tinder, Twitter, Tesla, ByteDance, OnePlus, PayPal, LinkedIn, Airbnb, Pinterest, Zillow, Visa, Salesforce, Asana, Robinhood, Adobe, Alibaba, Netflix, Bloomberg, Shopify, Trello, Workday, Notion, Nintendo, Glossier, Lyft, Telegram, Disney, and many more!

Read Sacred Seven today to ace your PM interviews and become a better product leader!

Publisher ‏ : ‎ Paravane Ventures (August 6, 2020)
Language ‏ : ‎ English
Paperback ‏ : ‎ 685 pages
ISBN-10 ‏ : ‎ 0578740583
ISBN-13 ‏ : ‎ 978-0578740584
Item Weight ‏ : ‎ 2.44 pounds
Dimensions ‏ : ‎ 6 x 1.72 x 9 inches
Reviewer: Ronald Mueller
Rating: 5.0 out of 5 stars
Title: A Masterpiece Unveiled: "Product Management's Sacred Seven" Redefines Excellence in the Field
Review: "Product Management's Sacred Seven" is a groundbreaking masterpiece penned by the brilliant trio of Neel Mehta, Parth Detroja, and Aditya Agashe. This exceptional book is a revelation for product managers, both novices and seasoned professionals alike, as it unravels the intricacies of the field with unprecedented clarity and insight.The authors embark on an ambitious journey, dissecting the multifaceted world of product management through a lens that encompasses seven pivotal domains: Product Design, Economics, Psychology, User Experience, Data Science, Law & Policy, and Marketing & Growth. This holistic approach sets the book apart from others in the genre, providing readers with a comprehensive toolkit that extends beyond the traditional boundaries of product management.The first standout feature is the authors' ability to distill complex concepts into digestible, actionable insights. Whether you're grappling with the nuances of user experience or navigating the legal landscape, "Product Management's Sacred Seven" serves as a beacon of clarity. The writing is not only engaging but also remarkably accessible, ensuring that readers of all levels can absorb and apply the wealth of knowledge within.The integration of diverse disciplines is a stroke of genius. By seamlessly weaving together elements of design, economics, psychology, data science, law, and marketing, the authors create a holistic framework that mirrors the dynamic reality of modern product management. This interdisciplinarity is a testament to the authors' deep understanding of the multifaceted challenges that product managers encounter daily.One of the book's greatest strengths lies in its applicability. It doesn't merely present theories; it equips readers with practical tools and strategies to excel in each domain. The real-world examples and case studies peppered throughout the book serve as invaluable guides, illustrating how these principles can be implemented to overcome real challenges in product management."Product Management's Sacred Seven" doesn't cater exclusively to a particular skill level. Whether you're a budding product manager eager to kickstart your career or a seasoned professional looking to refine your skills, the book provides a roadmap for success. The balanced blend of foundational principles and advanced strategies ensures that every reader, regardless of experience, finds immense value within its pages.In conclusion, "Product Management's Sacred Seven" is a 5 out of 5 stars spectacular book that transcends the boundaries of conventional literature in the field. Neel Mehta, Parth Detroja, and Aditya Agashe have not only delivered a comprehensive guide to product management but have redefined the standard for excellence in the discipline. For anyone serious about excelling in the world of product management, this book is not just recommended—it's essential.

Reviewer: Vishal Sundar
Rating: 5.0 out of 5 stars
Title: Essential Read for Aspiring PMs
Review: Holistic book for anyone looking to break into product management. I recently used it to prep for my Google PM interview. The authors break down complex topics into manageable frameworks, and provide a lot of case studies, making it easy to grasp essential PM skills. This book is a must-read. Highly recommend!

Reviewer: Andrew McGuire - Product Manager
Rating: 5.0 out of 5 stars
Title: Must Read for Product Managers and those who aspire to be
Review: Summary: Great book. Must be an addition to any ProdMgr's library (next to Swipe to Unlock). Well written and keeps a reader's interest throughout. It should be read in its entirety first and then as a reference guide for interviews and keeping fresh.Through interviews with PMs and their own experience, the three authors break down product management into 7 Disciplines.Product Design Highlights* Fundamentally breaks down design into building a new product (0 --> 1) and scaling an existing one (1 --> n)* Mentions the Kronos effect - Companies protect their cash cows through a variety of tactics (acquisition, etc). One of the more dangerous implementations of protection is companies ignoring research or building out disruptive technologies to their own cash cow. The authors cite a great example in Eastman Kodak which actually invented the digital camera in 1975. Investment in the idea was squashed by leadership.* Assumptions in Chapter 3 - The books rightfully points out that "If you’re going to be going successful, your assumptions have to be valid - so your first step has to be finding and validating your assumption.” They go on to mention "Assumptions are hard to dig from the back of your mind, so it helps to have a systematic way to catalog them”. While the authors rightfully acknowledge this as critical they provide a quick write-up of a potential way of systemically eliciting the assumptions and organizing them. I would have liked to see some more depth here. The link doesn’t seem to work well for the footnote (PD.CH.FN1). Many people including myself don’t even realize they are making assumptions. I would like to have seen more depth in the book or via footnote on this important topic.* MVP vs RAT vs MLP - The authors correctly mention that MVP is a flawed term and oft-debated terms. They propose the Riskiest Assumption Test (RAT). Great concept! Which Assumption is Riskiest and how can it be most simply tested? They go on to expound on another very useful concept, Minimum Likable Product (MLP). An MLP "is the simplest thing that will impress your users and make them stick around." The key with an MLP is to identify the "surface area" for the feature set.* User Personas - The authors provide some strong arguments against the overuse of user personas which I found both interesting and compelling.* User research - ask open-ended questions to ascertain a fuller picture. They give a great example and funny at the same time example from a Pink Panther movie. While Y/N or multiple choice questions are standard, advancement is possible when an investigator breaks away from dominant methods with the courage to opt for labor intensive ones.* Experience over products - consumers are not just purchasing a set of features or a product. They value a complete experience.* Randon Note - the authors provide some interesting examples of how American Airlines and Ford complimented their products. AA with Sabre and Ford with their financing arm. Provides food for thought.

Reviewer: Becky Fischer
Rating: 5.0 out of 5 stars
Title: Amazing PM Book!
Review: I am new to the world of product management and I learned so much from this book! I really enjoyed all the real-life examples of companies that either had great or terrible products and why. Don't let the length scare you, I flew through this book and enjoyed every second of it.

Reviewer: Emmanuel Ogunlolu
Rating: 5.0 out of 5 stars
Title:
Review: "If you are aiming to become a product manager, this book is excellent."

Reviewer: Cliente Amazon
Rating: 5.0 out of 5 stars
Title:
Review: This book offers a comprehensive overview of product management, making it a valuable resource for those with experience in specific product areas. If your career has focused on a single product category or similar products, this book is a fantastic way to bridge the knowledge gaps that can arise from such specialization.

Reviewer: harsh
Rating: 5.0 out of 5 stars
Title:
Review: Inhave read a lot of PM books and I can guarantee the nuances you will come across in this book on allmost every topic is unparalleled compared to reading a full 400 page book on each subject.There is ust so much of clarity inhave gooen on Growth Hacking, advertising, Econ, UX just from this book. I'm talking about pure practical and deep nuance and no BS

Reviewer: roula h
Rating: 5.0 out of 5 stars
Title:
Review: Looking to explore new career pathway, I came across the Sacred Seven recommended as one of the best books to master the key capabilities under product management. I am halfway through the book and I am enjoying it greatly. The style keeps you thirsty for more - laying the concept and supporting it by using different examples of world leading tech companies is very enriching. I love the structure of the chapters, the interview tips and the supplement of each chapter with bar code links to videos. I recommend this book for anyone thinking to start or change their career towards a PM role, anyone looking to refresh or cement their knowledge in preparation for an interview, or purely as a reference to all the great nuggets and real world examples.

Reviewer: Zsolt Netz
Rating: 5.0 out of 5 stars
Title:
Review: I’ve read many books (50+) about product management, UX, and psychology, but none was nearly as comprehensive as this book. I wish this book had been available when I started as a PM 10 years ago.Reading it will feel like reading the most important parts of the best PM books. With lots of examples, tips and practices written clearly, this book best reflects the mindset of a PM. If you've been a PM for a while, it won't be completely new, but as a beginner, it's a must. Now, if someone asks me how to be a PM, I just have to show them this book.The seven areas are:Product design (scaling, finding advantages, MVP, hypothesis testing, etc.),Economics (business models, GTM, customer economics, segmentation, etc.),Psychology (pricing, motivation, stickiness, gamification, etc.),UX (mental models, principles, usability, etc.),Data science (principles, metrics, metric models,Law (intellectual property, privacy, accessibility, etc.),Marketing&Growth(branding, market types, advertising, growth hacking, etc.).

Customers say

Customers find the book provides a great primer on product thinking with useful frameworks and case studies. They find it easy to read and understand, with clear explanations and manageable frameworks. The visuals and examples are helpful in understanding the concepts. Customers describe the content as engaging and insightful, sparking interest in various topics. Overall, they consider it a worthwhile purchase.

AI-generated from the text of customer reviews

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